ecommerce marketing agency


About Out of Bounds

Out of Bounds was founded in 2004 by Jay Wilner. He started the company with the idea of leveraging his prior late 90’s .com start up experience with a venture capital funded agency named Cephas. That firm was the first company in the local Kansas City area that built e-commerce sites (we are talking 1995 when there was nothing but 28.8 kb dial up modems).

Out of Bounds grew out of that e-commerce heritage.

We design, build and manage high performing digital marketing campaigns for e-commerce web sites. We’ve been helping e-commerce companies just like yours for over eleven years. E-commerce web sites have their own particular set of marketing challenges. We understand those challenges and can help you with your marketing no matter what shopping cart system you are using, Magento, WordPress, BV commerce, Woocommerce, OS-Commerce or even Pay Pal.

Our Team

Jay Wilner, Founder/Digital Marketing Director

Jay has over 20 years experience in digital marketing and e-commerce. Trained as a research chemist with a Master of Science in Analytical Chemistry from the University of Missouri and an M.B.A from the University of Kansas, he jumped into the web industry back in 1995 after getting that ‘ah ha’ moment after spending two hours on the phone getting his 28.8 KB modem to connect to the web. He knew right then that chemistry was no longer what he needed to be doing.

Jay will be your account’s personal analytics guru and he will also spend a lot of time working on the technical aspects of your eCommerce SEO, paid search strategies and display advertising campaigns.


Daniel Kim, Digital Marketing Specialist


Dan works out of our satellite New York office. He has a Bachelor’s degree in Economics from Rutgers University and a true passion and knack for creating and managing high performance ppc campaigns. He is like a musician inspired in ways you wish you were. Dan will likely be your main contact for ppc campaigns, shopping feeds and all digital marketing things flavored with e-commerce. He is also an expert in lead generation programs and is well embedded in that unique type of eCommerce marketing.

Before working with Out of Bounds, Dan worked for several other agencies or eCommerce plays including and Direct Agents, an award winning NY based agency.

Enjoy Transparent, Competitive Costs

We don’t charge the outrageous monthly retainers you’ll find with other digital agencies. When you get started with Out of Bounds, we will lean towards just enough of a monthly retainer charge to make sure we can accomplish your digital marketing objectives, no extra charges or billing. You will get monthly reports showing our work in 10 minute increments. We don’t mark up media costs either. We simply use our tried and true Rolodex of digital publishers to negotiate great media buys for you and then pass those costs on to you, with no ‘agency’ markup.

Great Account Management

We really shouldn’t be unique here. We really shouldn’t… That said, we communicate and manage your projects in clear, concise English without all the digital marketing technical jargon. That way, you can make informed decisions quickly. No translator, subtitles or teenager required.

It’s Time to Relax

Sit back while we take care of all the digital marketing stuff. From setting up campaigns, analysis of the data, monitoring, negotiating and buying media, we’ll take care of it. We will work with you to set the direction. Then you sit back while we make it happen.